Podcasting in Professional Services
Get inspiration and new ideas to grow your business podcast. A few times each month, hear from business podcast hosts in professional service industries. Learn why they started podcasting, how they position their shows, how it connects to their business, and more. Hosted by John Tyreman, founder of Red Cedar Marketing.
Podcasting in Professional Services
Accountant's Flight Plan: Buy, Build, or Sell Your Firm, with Brannon Poe
Investing in a podcast can be a gradual, long-term investment.
Brannon Poe started podcasting in 2013, where he would record conversations on his phone. Today, Accountant's Flight Plan publishes two episodes each month and has a backlog of guests waiting to have a conversation with Brannon.
In this conversation, we explore:
- An overview of Poe Group Advisors and how they help accountants
- Why Brannon started a podcast in the first place
- When he and his team got serious about the podcast
- How Brannon approaches guest selection
- How the podcast has impacted Brannon's speaking skills
- Different ways his team promotes the podcast
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This episode was produced by Red Cedar Marketing. Need help launching and running a business podcast that actually produces results? Visit www.redcedarmarketing.com.
