Podcasting in Professional Services
Get inspiration and new ideas to grow your business podcast. A few times each month, hear from business podcast hosts in professional service industries. Learn why they started podcasting, how they position their shows, how it connects to their business, and more. Hosted by John Tyreman, founder of Red Cedar Marketing.
Episodes
40 episodes
The How To Podcast Series: A Community-Driven Approach to Podcasting, with Dave Campbell
Join us as we explore the multifaceted realm of podcasting with Dave Campbell, a podcast manager at True Media Solutions and the creative force behind eight unique shows, including
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Season 2
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Episode 40
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37:22
The Engineering Entrepreneur: Exploring the Business of Product Design, with Scott Tarcy
What's it like to run a top 3% engineering podcast?Join us as we explore the podcasting journey of Scott Tarcy, President of CADdesignhelp.com and host of The Engineering Entrepreneur Podcast. Scott shares why and how he started his podc...
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Season 2
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Episode 39
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31:13
Benchmarks for Business Podcasts: The 2025 State of Podcasting in Professional Services
How does your business podcast compare with others in your industry? In this monologue episode, John Tyreman breaks down findings from research on a sample of 287 business podcasts in accounting, financial services, architecture, engine...
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Season 2
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Episode 38
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22:16
Doing Business With a Servant's Heart, with Steve Ramona
Achieve business success through podcasting with a heart of service.Join us as we explore the inspiring methods of Steve Ramona, a keynote speaker, business consultant, and host of the "
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Season 1
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Episode 37
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34:11
Markigy: The Science of Strategic Marketing, with Leanne Dow-Weimer
Podcasting can be a fantastic way to accelerate your network growth.Join us as we dive into the world of Leanne Dow-Weimer, a fractional marketing expert and host of the Markigy podcast, where she unra...
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Season 1
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Episode 36
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39:02
Idea Climbing: How to Interview Successful People, with Mark J. Carter
Podcasting is a powerful tool to enhance your business strategy.Embark on a journey with Mark J. Carter, host of the "Idea Climbing" podcast, as he shares his extensive experience of conducting over 500 interviews with successful people...
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36:28
Amtower Off Center: Embracing New Channels in GovCon Marketing, with Mark Amtower
The GovCon market is made up of niches. Podcasting is like on-demand niche radio.Mark Amtower, the host of "
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Season 1
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Episode 34
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33:43
2Bobs: Co-Hosted Conversations for Creative Entrepreneurs, with David C. Baker and Blair Enns
What do you get when two opinionated and well-respected business consultants record and publish conversations? One of the top podcasts in professional services. Since 2017, David C. Bak...
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Season 1
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Episode 33
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42:20
Rattle & Pedal: The Dynamics of Divergent Views, with Jason Mlicki and Jeff McKay
Podcasting is a way to refine your perspective and innovate business strategies. With two different world views, Jason Mlicki and
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Season 1
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Episode 32
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35:54
The AEC Marketeer: Highlighting People & Projects from the Built Environment, with Keelin Cox
Podcasting can accelerate your network growth. Remotely.Inspired by a lack of local Society for Marketing Professional Services (SMPS) chapters and the desire to stay connected during COVID-19, Keelin Cox set out to create a platform th...
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Season 1
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Episode 31
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32:31
Sales for Nerds: Making BD Feel Less Icky, with Reuben Swartz
For many consultants and solo business professionals, sales can feel uncomfortable. But even one-person businesses need sales to survive, let alone grow. Reuben Swartz is solving this problem with his monthly podcast, “
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Season 1
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Episode 30
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33:17
Building the Premier Accounting Firm: An Intentional Podcasting Journey, with Roger Knecht
How intentional are you with your podcast?Roger Knecht, President of Universal Accounting, has helped thousands of accountants, bookkeepers, and tax preparers start and build a successful accounting firm. Roger also hosts Building the P...
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Season 1
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Episode 29
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31:49
Being An Engineer: From Thought Exercise to Effective Marketing, with Aaron Moncur
For Aaron Moncur, a podcast is more than just a marketing tool. It's a way to build relationships, showcase expertise, and ultimately drive revenue for his custom engineering services business. With over 250 published episodes, Moncur's "Being ...
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28:00
What’s Your 'And'? Embracing Individuality as a Differentiator, with John Garrett
Writing a book for your consulting business? Use a podcast for research.When John Garrett decided to write a book, he launched a podcast to help with his research. Eventually, the Wha...
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Season 1
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Episode 27
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36:51
Should You Start a Business Podcast? Answer These 5 Questions First
Podcasting seems like a crowded space, but it's really not. It’s a blue ocean opportunity. Especially for expertise-driven businesses who need to build trust with buyers, accelerate network growth, and create endless content. If you’re asking y...
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Season 1
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Episode 26
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21:18
The Corporate Escapee: Helping Gen X Ditch the 9-5, with Brett Trainor
Build a thriving Slack community with your podcast.Brett Trainor is using his podcast, The Corporate Escapee, to build a community of Gen X professionals who want to ditch their 9-5. In this episode of Podcasting in Profess...
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Season 1
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Episode 25
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44:20
Accounting High: Learn How to RAP, with Scotty "OKR" Scarano
Can I have your attention, please? Will the real Scotty Scarano please stand up?There’s not too many people who blend hip hop with accounting, but that’s exactly what Scotty “OKR” Scarano is doing through his personal brand on
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Season 1
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Episode 24
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32:04
The Recognized Authority and AI-Powered Business Leaders, with Alastair McDermott
It rarely takes 5 or 6 years to launch a podcast, but that was the case for Alastair McDermott. Since then he's launched a handful of shows and written a book titled 33 Ways Not to Screw Up Your Business Podcast. Going through the ...
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Season 1
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Episode 23
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37:47
The Untapped Benefits of a Podcast Co-Host
I took a sample of 150 podcasts across accounting, AEC, and legal industries. A whopping 70% had only one host! Personally, I've hosted four podcasts; two were solo shows, and two were co-hosted with a colleague. There are pros and...
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Season 1
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Episode 22
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26:48
Inspiring People & Places: Highlighting the Human Side of Engineering, with BJ Kraemer
Use a podcast to let your charisma and personality shine through. That's how BJ Kraemer approached it when he launched the Inspiring People & Places podcast in 2021. On the show, he inte...
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Season 1
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Episode 21
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43:32
Accountant's Flight Plan: Buy, Build, or Sell Your Firm, with Brannon Poe
Investing in a podcast can be a gradual, long-term investment.Brannon Poe started podcasting in 2013, where he would record conversations on his phone. Today, Accountant's Flight Plan ...
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Season 1
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Episode 20
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26:24
Podcast Episode Guide: Structure, Typology, Formats, and Outlines
Improve the structure and variety of your episodes.This episode is meant to be a guide for podcasters who want to learn more about how to structure episodes, use different episode types, formats, and improve their outlines. I share my o...
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Season 1
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Episode 19
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34:51
Consulting Success®: Lessons from 380+ Episodes Published, with Michael Zipursky
Very few professional services podcasts make it to 400 episodes. The Consulting Success® podcast will hit that milestone in 2024. I had the pleasure of sitting down with Michael Zipursky, host of the show, to hear his experience lau...
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Season 1
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Episode 18
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29:46
The Upstream Leader: Two Co-Hosts Committed to Helping Accounting Firm Leaders
Are you committed to running a podcast? Do you have a co-host to share in the journey?On today’s show, Jeremy Clopton and Heat...
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Season 1
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Episode 17
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35:59
Podcast Editing Workflows and Distribution Processes
Improve your podcast editing workflows.My own podcast editing workflow has evolved over the past six months, influenced by many of my guests on this show. On this episode, I've curated clips from successful business podcasters who...
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Season 1
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Episode 16
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33:04