Podcasting in Professional Services
Get inspiration and new ideas to grow your business podcast. A few times each month, hear from business podcast hosts in professional service industries. Learn why they started podcasting, how they position their shows, how it connects to their business, and more. Hosted by John Tyreman, founder of Red Cedar Marketing.
Podcasting in Professional Services
Inspiring People & Places: Highlighting the Human Side of Engineering, with BJ Kraemer
Use a podcast to let your charisma and personality shine through.
That's how BJ Kraemer approached it when he launched the Inspiring People & Places podcast in 2021. On the show, he interviews national leaders in the AEC industry to educate and inspire industry professionals to disrupt the status quo, improve their project teams and steward public & private investments more effectively.
In this conversation, BJ shares his experience after publishing more than 150 episodes. We covered:
- Why there’s a blue ocean for podcasting in AEC
- Why he committed to doing it for 4 years
- What he thought the business impact would be, and what really happened
- The importance of establishing a cadence
- And much more.
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This episode was produced by Red Cedar Marketing. Need help launching and running a business podcast that actually produces results? Visit www.redcedarmarketing.com.
